The Upgrade Dilemma
A new phone launch often sparks the same question: what should I do with my old device? For UK users, two options dominate: trade it in to your carrier or retailer, or resell it privately through marketplaces. Both routes have benefits, but the right choice depends on your priorities.
The Case for Trade-Ins
Trading in is the fastest and simplest way to move on from an old phone.
- Instant Value: Carriers and retailers apply the trade-in value directly to your next purchase.
- Convenience: No need to manage listings, meet buyers, or handle shipping.
- Certainty: You know exactly what you’re getting upfront.
However, trade-in values are usually lower than what you could make selling independently.
The Case for Reselling
Selling directly to another buyer often means more cash in hand.
- Higher Value: Marketplaces often pay 20–40% more than carrier trade-ins.
- Flexibility: You can sell at any time, not just during an upgrade.
- Recycling Options: Specialist resell platforms sometimes refurbish devices for longer life cycles.
On the downside, reselling requires effort: taking photos, writing descriptions, meeting buyers, or shipping devices securely.
Which Is Better for Businesses?
For UK SMEs managing multiple devices, the choice depends on priorities:
- Trade-Ins are best if you want quick turnover and reduced admin.
- Reselling is best if maximising value is the goal, especially when upgrading multiple units at once.
👉 Whether you’re upgrading individually or at scale, Your Comms Group can help. We provide Business Phone Systems and SIM-Only Deals to make upgrades more cost-effective.
📩 Reach us at [email protected].
For Resellers: Another Revenue Stream
Telecom resellers can step into the trade-in/resell conversation by offering buy-back programs or partnerships with refurbishers. This creates:
- Additional service value for business customers
- Opportunities to bundle new contracts with device recycling
- A sustainability angle that appeals to eco-conscious clients
Pairing these offers with IoT Solutions or MDM can strengthen reseller portfolios further.
Final Thoughts
When it comes to old devices, there’s no one-size-fits-all answer. Trade-ins deliver speed and convenience, while reselling offers higher returns. Businesses should weigh admin time against value to decide the best route.
Looking to refresh your company’s mobile devices?
👉 Speak to Your Comms Group about cost-saving Broadband Solutions, VoIP Solutions, and flexible contracts.
📩 Contact us today: [email protected].
